Namaste! While being rooted in user behaviour and need; design is an ever evolving discipline. It has drawn from diverse disciplines, be it art, architecture, psychology or even economics. Even today it continues to evolve in form as well as function. Today more than ever, there is focus on making experiences relevant and products purposeful. Product pioneers are making newer and better business models faster.
They are rapidly iterating to find better product market fits. In a similar way the tech designer is also evolving, adorning many hats at once. With the rapid evolution in technology and the blurring of work boundaries, the designer cannot stay far behind. Iterate Twenty16 is an ode to the continuously evolving designer, product and discipline.