World Usability Day in the "D" (Detroit) - The Real Usability of www.healthcare.gov

Usability is vitally important to many areas of the healthcare industry. The user population can broadly be divided into health care professionals, health care administrators, and consumers with no medical training.  This talk will outline what is important for these various “user groups”, hone in on what is important for the growing group of “Consumer” users, and do a deep-dive on www.healthcare.gov, which has been in the media for much of this year,

Crescendo-ing…er …“Crash-scendo-ing”…

…in early October.

We will focus on the usability aspects of heathcare.gov. Attendees will walk away with not only a deep understanding of what did and did not work with the site as it rolled out in early October, but with recommendations relevant to anyone who is a stakeholder for a company or organization who needs their website and other customer touch points to be inviting and promote successful use for a very broad range of visitors. 

About the Speaker

Dave Mitropoulos-Rundus has made his career designing products to fit people. He has designed physical, visual, and auditory user interfaces for hand-helds, kiosks, web sites, production machines, and automobiles, and has conducted user research in the lab, on the web, in the field, on the phone, in cars, and in the homes of consumers. Dave has held user experience consulting, sales, and management positions in both corporations and in consulting groups including OnStar by General Motors, Eastman Kodak, Compuware, and ForeSee. He is currently the User Experience Architect at Quicken Loans, Principal of Clear Usability, LLC, and Director of the annual Internet User Experience conference.

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